Thursday, September 29, 2011

IC Carrier Industry

IC載板產業展望
2010/06/10 00:00 (康和證券 提供)


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Wednesday, September 28, 2011

Android-based Disney Mobile

From Endgadget.com:

Disney launches two new Android smartphones, mouse ears not included

Mickey's ditching the steamboat and giving up Fantasia in pursuit of all things mobile as Disney launches the DM011SH and DM010SH -- joining the company's other Android offering. The 4-inch 3D capable DM010SH handset will be Walt's top-of-the-line variant with a 960 x 540 qHD touchscreen, 8MP camera and a 1GHz processor. Next in line is the DM011SH waterproof slider with a 3.4-inch touchscreen sporting 854 X 480 resolution and an identical processor and camera to its higher-end cousin. Both Android 2.3 phones come decorated with the signature insignia in tweentastic candy colors like pink and white, with a black version of the DM010SH available for more subdued Mouse House fans. Aside from the phones, Disney also outed the internet-enabled DM001Photo, a 9.4 x 5.6-inch digital picture frame for viewing pictures, videos and emails over 3G for ¥890 (or $11) a month. Although prices have yet to be finalized, the DM010SH is slated to hit the Japanese market in October, while the other two should appear on store shelves by December. Check out the full Japanese PR and product pages by hitting the source links after the break.


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I missed the earlier announcement on the launch of the Disney-themed mobile.
It looks decent, cute Mickey button, a few of the earlier adoptors for 3D display on mobile phones - but who would use it?

Disney fans in Japan, mostly teenage girls, and...?
If the majority of mobile users aren't using 3D technology on their phone, why would the younger generation be interested in it?
It's great that they are pulling together the phone with Disney games, dashboard themes, videos, screen protector, and other add-ons.
But market so narrow! : ( I'd be expecting Disney phasing out from this industry soon, if they're not doing more to broaden their target group...